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Planning for Lull as a Seasonal Retailer

Seasonal retailers experience fluctuations in demand throughout the year. These fluctuations lead to dramatic increases in profits during peak seasons and relatively low profits outside those seasons. Managing these fluctuations requires seasonal retailers to find ways to maximize their profits during peak seasons while managing the financial stresses that come with decreased cash flow throughout the rest of the year. This requires careful planning and an understanding of how to adjust your business operations to balance these fluctuations.

Revenue Forecasting

Seasonal fluctuations in demand directly impact inventory management. Failure to optimize your inventory in response to these fluctuations can make it difficult to maintain stable cash flows outside of peak seasons. Without accurate sales predictions, businesses run the risk of having a surplus of inventory that ties up cash and reduces profit margins. Revenue forecasting can mitigate this by giving you a more accurate estimate of future sales and giving you a tool to better predict fluctuations in demand. Accurate forecasting makes it easier to scale your business.

 

Revenue forecasts rely on your business’s sales data from previous years. The data most likely to serve as a good predictor for upcoming years will be that which has been generated within the last few years of operations. You should be able to use this data to identify sales patterns and trends that will help predict demand.

 

When analyzing sales data, look for answers to the following questions:

  • On what date do sales begin to regularly increase?
  • On what date do sales begin to drop off?
  • Which products were the most popular?
  • How much does this data vary between different years?

Using your sales data, calculate a variety of scenarios to see how different forecasts will impact your business. How much variance between your forecast and the actual cashflow of the upcoming year is likely? In the event things don’t go as predicted how will you respond? Your revenue forecast should provide you with the time frame your business will see sales peak and which products you will need on hand to meet demand. Use this information to assess product costs and determine how much capital you will need to meet them.

Preparing a Budget

 The volatile nature of demand makes inventory one of the hardest expenses to manage, this is especially true for seasonal retailers. Retailers who have inadequately prepared for this volatility can find order sizes being dictated by what funds are available to them. Inadequate financing can lead to a shortage of inventory, leaving companies unable to fulfill orders, keeping them from taking full advantage of increases in demand. Companies that experience rapid growth will feel the impact of inadequate financing especially hard as growth demands an ever-expanding inventory, if caught off guard businesses will struggle to meet new demands if older models fail to account for it. Businesses that can’t meet demand will ultimately see a loss in sales, hurting their future growth potential.

 

Being prepared to meet demand requires you to understand what your inventory costs will be and when you will be expected to pay them. The best way to find this information is to contact manufacturers and distributors directly to ask for product costs and terms of payment. Will you need to pay the full cost of inventory upfront, or can you place an initial deposit and make payments on the remaining balance? While some manufacturers may be willing to delay payment for large customers, it’s unlikely to be an option if you operate a small business or you don’t have a long-term partnership with your manufacturer.

 

Although managing inventory is critical for growth and a major expense when preparing a budget, businesses have other costs to consider. These include things like website management, labor, and warehousing. The ability to maintain reserve funds is also an important consideration for your business. Having funds set aside to protect yourself from volatile fluctuations in demand can help mitigate damage when things go awry. If sales fail to meet those predicted by your forecast, reserve capital can be used to make sure you meet fixed costs and other expenses incurred during your business’s slower periods.

Account for Lead Times and Payment Terms

Lead time is the number of days it takes for you to receive your inventory starting with the day you place your order with your supplier, i.e., how long it takes your supplier to fulfill your order. Lead times are used to determine when to place orders and when you need to have the funds to pay for them.

 

Some types of manufacturing can take months, for example, outdoor furniture – a seasonal product typically at its highest demand during the spring. Months-long manufacturing periods will require even longer lead times, in some cases businesses will need to place orders for products over half a year in advance (e.g., placing an order in September to have products available the following March). To ensure deposits are ready when an order is placed, a company placing would need to explore financing options at least a month prior to ordering, meaning that a retailer would need to begin preparing for March sometime in August.

 

Furniture manufacture is only one example. While lead times can be months long in some cases, on the other end of the spectrum lead times can be as short as a few weeks. Lead time will be wholly dependent on a company’s business model and the industry in which it operates. For example, sellers of perishable commodities like food typically have a lead time of a few weeks for suppliers to fill their orders.

 

Talk with multiple suppliers to understand the average lead times for your industry and the products you carry. Speaking with multiple suppliers can also give you a better understanding of the payment options that are available to you. Consider using these conversations to negotiate for better terms. A common way to negotiate longer repayment terms is by paying slightly higher prices for goods received. Naturally higher prices increase your cost of goods sold, however, paying for inventory in installments could help you to avoid borrowing additional capital before your peak season. Use your budget when weighing the pros and cons of the options available to you when negotiating with suppliers.

Budget for Year-Round Expenses

Preparing an annual budget will help you determine how much cash you will need for operations all year round. Use data from prior years to prepare financial statements that detail your company’s monthly cash in-flow (income) and your year-round operating costs. A lot of your company’s operating costs will likely remain consistent throughout the year regardless of projected income (e.g., rent, webhosting services, and internet).

 

Some operating costs can be adjusted to meet current operations, i.e., scalable costs.  Determine which of your operating costs are scalable. Adjusting these expenses to reflect your sales will provide an opportunity for you to reduce costs outside of peak season. For example, reducing inventory to reflect a diminished demand is a clear way to scale operating costs to lower expenses. Because you will no longer need as much space to physically store inventory during these times, consider whether you can simultaneously reduce your warehousing costs as well.

 

Other examples of utilizing scalable costs include renting a seasonal warehouse, hiring seasonal delivery staff to minimize labor costs, or using revenue based financing to borrow capital.

Explore Revenue Based Financing

 eCommerce businesses will typically have fewer assets to borrow against, making traditional business loans more difficult to secure. An alternative to traditional loans is revenue-based financing. Revenue based financing is also particularly advantageous to seasonal retailers because, unlike traditional financing, repayment is scalable to your sales as repayment is calculated as a percentage of sales. Using revenue-based financing means that repayments will be higher during your peaks season when you have greater cash-inflow, and then reduced outside of that season, reflecting the volatile nature of sales for seasonal retailers.

 

With the right preparations and a plan for scaling your operating costs to meet changes in demand and subsequent changes in sales, you can smoothly operate your seasonal business: allowing you to both adequately meet the demand of your boom periods and to weather the more trying slow periods.

Nicky Minh

CTO and co-founder

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Write a Solid Investor Pitch Deck For Your Startup

A pitch deck is a presentation that entrepreneurs use to pitch their business idea to potential investors or partners. A pitch deck typically includes an overview of the business, a description of the product or service, and a plan for growth and profitability. It is an important tool for start-ups, as it helps to communicate the value of the business and convince investors to provide funding or support. If you are a start-up looking to create a pitch deck, there are a few key considerations to keep in mind.

Start with the problem:

The first slide of your pitch deck should introduce the problem that your business is solving. This should be a clear and concise statement that explains the pain point or need that your product or service addresses. By starting with the problem, you can immediately grab the attention of the audience and set the stage for the rest of the pitch.

Describe your solution:

Once you have introduced the problem, the next step is to describe your solution. This should include a high-level overview of your product or service, and how it addresses the problem that you have identified. You should also explain the unique value proposition of your business and how it differs from competitors.

Share your business model:

The next slide of your pitch deck should describe your business model and how you plan to generate revenue. This should include information about your target market, pricing strategy, and distribution channels. You should also outline any partnerships or collaborations that you have in place or are planning to pursue.

Discuss your team:

The team slide is an opportunity to introduce the founders and key team members of your business. You should include information about the skills and experiences of the team, and how they are uniquely qualified to execute your vision. This is also a good opportunity to highlight any notable advisors or mentors who are supporting the business.

Provide evidence of traction:

Investors want to see that your business has traction, whether it is in the form of customers, revenue, or user engagement. You should include any relevant metrics or data points that demonstrate the progress of your business to date. This could include information about the number of users, the amount of revenue generated, or the growth of your social media following.

Outline your go-to-market strategy:

Your go-to-market strategy is the plan for how you will reach and acquire customers. You should outline the specific channels and tactics that you will use to promote and sell your product or service. This could include marketing campaigns, sales efforts, or partnerships.

Share your financial projections:

Financial projections are an important part of any pitch, as they help to demonstrate the potential growth and profitability of your business. You should include a high-level overview of your financial projections, including information about your revenue and expenses. You should also include information about any capital that you have raised to date and any funding that you are seeking.

Close with a call to action:

The final slide of your pitch deck should be a call to action, in which you ask the audience for the specific action that you want them to take. This could be an invitation to invest, a request for a partnership, or a request for feedback. You should also include any relevant contact information and a summary of the key points of the pitch.

Conclusion

A pitch deck is an essential tool for start-ups that are looking to raise funding or build partnerships. By following the guidelines outlined above, you can create a compelling pitch deck that effectively communicates the value of your business and inspires investors to take action. It is important to remember, however, that a pitch deck is just one part of the pitch process, and it is important to be prepared to answer questions and engage in a dialogue with the audience. With a well-crafted pitch deck and strong presentation skills, you can increase your chances of success and take your business to the next level.

Nicky Minh

CTO and co-founder

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Why Revenu-Based Financing Fits the eCommerce Model

Launching and nurturing a business is no small feat; it's a journey fraught with risks and challenges. In the face of financial hurdles small business owners frequently resort to tapping into their own personal funds, a practice that can jeopardize personal assets and financial stability. Outside funding can offer business owners an option that minimizes these risks.

Selecting the right funding model is a decision that shapes a business's trajectory. Budding eCommerce enterprises often rely on equity financing to secure the funding they need, a strategy that involves selling company shares to secure capital. However, a rising trend among eCommerce companies is revenue-based financing, a funding approach that provides businesses with accessible working capital in a way that is tailored to their cash flow needs.

Entrepreneurs who opt for revenue -based financing over conventional equity financing share a couple of points in common: their businesses are on a trajectory of continued growth which requires swift access to cash, and they find themselves deterred by the dilutive nature of equity financing.

Meeting the Needs of Business Growth

As an eCommerce enterprise expands, so does its customer base, leading to an upsurge in product demand. To meet this demand, the brand needs to procure larger volumes of inventory. In most cases, suppliers and manufacturers require upfront payments or deposits for orders. Yet, many eCommerce businesses find themselves needing more inventory than their current profits can accommodate.

In situations where products require extended manufacturing periods, the urgency to access financing for inventory procurement escalates. Products that need to be ready for dispatch upon order placement need to be ordered months in advance. Revenue-based financing empowers businesses to pre-order inventory, a critical step given the extended lead times from international suppliers. This approach serves to greatly bolster cash flow.

As a business gains momentum, it requires continued investments to support operations needed to keep in line with its growth trajectory. This involves expanding teams to manage augmented inventory volumes and launching marketing initiatives to drive sales. However, ramping up operations to match expansion requires businesses to fund these endeavors before a business collects the subsequent profits from sales. Revenue-based financing offers a solution for businesses that need to fund these expansion efforts when existing profits fall short.

Access to working capital through revenue-based financing has the power to significantly accelerate growth by enabling businesses to maintain higher stock levels. It also has the power to facilitate increased advertising efforts, to sustain elevated sales levels, and to diversify product range while keeping larger quantities of bestsellers in stock.

Urgent Access to Capital

A hallmark of astute entrepreneurs is their knack for identifying favorable circumstances that can act as the catalyst for their business’s success. A swift response to changing demands is often at the heart of this catalyst and it extends beyond the purview of online retail; it equally applies to suppliers who need to match the agility of their retail counterparts. As consumer preferences fluctuate, e-commerce retailers expect prompt availability of products to meet these dynamic demands. Suppliers that synchronize their offerings with this demand stand to maximize profitability.

In industries like fashion, where trends dictate consumer preferences, retailers continually adjust their product offerings. Promptly catering to these fluctuations necessitates suppliers to be aligned with evolving trends. For example, one challenge that businesses face with these fluctuations is the ability to finance inventory when customer payments are deferred. Revenue-based financing can provide a solution to such challenges.

Inventory management within the eCommerce landscape is further complicated by persistent supply chain disruptions which lead to shipping delays and amplify the already elongated lead times. eCommerce brands must adapt rapidly to address customer demands in spite of these challenges, being able to do so with agility is heavily dependent on having readily available capital.

Revenue-based finance can be invaluable in covering cash flow gaps that emerge when large orders are placed by retailers. Purchasing bulk inventory entails substantial expenses that impact cash flow over several months. This impact extends beyond a business’s ability to purchase inventory. Suppliers shoulder a host of expenses, from labor and warehousing to web hosting. These costs inevitably become a burden when capital is tied up in inventory.

Equity Financing's Drawbacks

Equity financing, a conventional avenue for funding, often proves to be arduous and time-consuming. Raising equity capital is a considerably more time-consuming endeavor than revenue-based financing. Start-up eCommerce companies often operate with lean teams whose efforts are better spent driving growth than fundraising. Relying on equity financing can divert focus from core business operations.

While revenue-based financing empowers entrepreneurs to maintain full ownership of their enterprises, equity financing often necessitates relinquishing ownership, a compromise that may not always yield commensurate benefits. Additionally, venture capitalists frequently impose stringent conditions that businesses must satisfy to secure funding, and these demands do not always align with the brand’s best interests. Equity funders tend to steer company decisions towards immediate profitability at the expense of long-term growth. Investors looking for quick returns on investment can pressure brands to optimize for short-term gains, constraining their freedom to experiment or to take calculated risks.

Maintaining ownership can be pivotal for early-stage startups. Revenue financing offers a simplified and expedited solution. For a small business, allocating significant equity for operational financing isn't ideal; it’s often better for equity to be used for strategic expansion in underdeveloped areas. Revenue financing allows the diversification of product range which can elevate revenue, thereby enhancing equity value, without compromising ownership.

eCommerce Success with Tailored Financing

The realm of eCommerce demands financing solutions that cater to its unique requirements. Lacking tangible assets for conventional borrowing, online businesses often collateralize their own ventures to secure funding. Equity financing is sometimes an attractive solution for funding that minimizes debt, but its long-term implications can exert a substantial toll on a business. Revenue-based financing, on the other hand, aligns seamlessly with eCommerce's distinctive financial needs, offering businesses an opportunity to propel to new heights.

Financing decisions directly shape the trajectory of growth and enduring triumph of a business. Revenue-based financing can be tailored to your enterprise's unique needs and can give you the edge you need to transform your business.

Nicky Minh

CTO and co-founder

How To Be Accepted Into a Startup Incubator in Southeast Asia

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How To Be Accepted Into a Startup Incubator in Southeast Asia

Start-up incubators are programs that provide early-stage companies with resources, mentorship, and workspace to help them get off the ground and grow. Incubators are typically focused on a specific industry or sector, and they may offer funding in exchange for a small equity stake in the start-up. If you are an entrepreneur looking to get into a start-up incubator, there are a few key steps that you can take to increase your chances of success.

Research incubators in your industry or location:

The first step in getting into a start-up incubator is to identify the incubators that are relevant to your industry and location. There are many incubators to choose from, and it is important to find one that aligns with your business goals and values. You can search online directories, such as AngelList or Seed-DB, to find incubators in your industry or location. You can also reach out to other entrepreneurs or industry professionals for recommendations.

Review the application requirements:

Once you have identified a few incubators that you are interested in, it is important to review the application requirements and make sure that you meet all of the eligibility criteria. Incubators typically have specific requirements for the stage of the company, the type of business, and the team. They may also have specific application deadlines and procedures, so it is important to carefully read the instructions and follow them to the letter.

Prepare a strong application:

A strong application is crucial for getting into a start-up incubator. Your application should clearly articulate your business idea, the problem that it solves, and the value that it brings to the market. You should also describe your team, your progress to date, and your growth plans. It is helpful to include a pitch deck or a video pitch to help bring your business to life.

Network and seek introductions:

Incubators often receive a large number of applications, and the competition can be fierce. One way to increase your chances of getting accepted is to network and seek introductions to people who are involved with the incubator. This could include mentors, advisors, or alumni of the incubator. Personal introductions can help to give you an edge and make your application stand out.

Be persistent:

If you are not accepted into a start-up incubator on your first attempt, don't be discouraged. It is common for entrepreneurs to apply to multiple incubators before being accepted. Take the feedback that you receive from the incubator and use it to improve your business and your application. With persistence and hard work, you can increase your chances of getting into a start-up incubator and taking your business to the next level.

Consider alternative options:

If you are unable to get into a start-up incubator, there are other options that you can consider. For example, you can apply to a start-up accelerator, which is similar to an incubator but typically has a more intensive program and a shorter duration. You can also consider joining a co-working space or a business accelerator, which can provide you with access to resources and networking opportunities. Another option is to seek out mentorship or advisory services, which can help you to develop your business and gain valuable insights and guidance.

Be prepared to give up equity:

Many start-up incubators and accelerators require entrepreneurs to give up a small equity stake in exchange for the resources and support that they provide. This can be a significant decision, as it means giving up a portion of your ownership in the company. It is important to carefully consider the terms of the equity agreement and make sure that it is fair and aligns with your long-term goals for the business.

Stay focused on your goals:

Finally, it is important to stay focused on your business goals and continue to work hard to grow and develop your company. Incubators and accelerators can provide valuable resources and support, but they are not a magic solution. The success of your business will depend on your ability to execute your vision, overcome challenges, and build a strong team.

Conclusion

Getting into a start-up incubator can be a competitive and challenging process, but it can also be a valuable opportunity for entrepreneurs looking to grow their businesses. By following the steps outlined above, you can increase your chances of getting accepted into a start-up incubator and taking your business to the next level.

Nicky Minh

CTO and co-founder

How to Register a Business in Malaysia

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How to Register a Business in Malaysia

Business owners incorporating in Malaysia can look forward to several benefits: a convenient and efficient registration process, access to a large consumer market, and Malaysia-specific tax incentives. Below we give special attention to the first of these benefits by going over the steps you need to take if you plan to register your business in Malaysia.

Step 1: Choose a Business Structure

The four most common structures are sole proprietorship, partnership, limited liability company (LLC), and public limited company. Of these four, the most popular is the private limited company, or “Sendirian Berhad” as it is known in Malay.

Step 2: Choose Your Business Name

Your business name must be unique and not already taken by another company. The Central Bank of Malaysia is responsible for registering business names. You can check to see if your preferred name is available on their website.

Step 3: Register Your Business

The next step is to register your business with the Companies Commission of Malaysia (SSM). This is a relatively straightforward process and can be done online. There are a few documents you’ll need to submit, including a completed application form, a copy of your business plan, and a copy of your business name registration. Make sure these documents are filled out correctly before submitting, as any errors could lead to delays. The registration process typically takes 1-2 days to complete.

To register, your business must have a physical address in Malaysia. This will be used for all official correspondence. You can choose to rent or purchase a physical space for your Malaysia address. If you do not intend to use your physical address beyond receiving official correspondence from the Malaysian government, you may consider using a virtual office service.

Step 4: Obtain a Business License

You can apply for a business license online or in person at your local licensing office. In addition to your business name, you will also need an address for your business as well as additional contact information.

Step 5: Open a Bank Account

You can open a business bank account at any of the major banks in Malaysia. You will need to provide your business registration documents to do so.

Step 6: Obtain a TIN

All businesses in Malaysia are required to have a tax identification number (TIN). This number is issued by the Inland Revenue Board and is necessary for filing taxes and applying for various licenses and permits.

Step 7: Obtain Necessary Licenses and Permits

Depending on the type of business you operate, you may need to obtain additional licenses and permits before you can begin doing business. Common licenses and permits include food and beverage licenses, building permits, and environmental permits. Medical licenses and licenses from the Malaysian Communications and Multimedia Commission (MCMC) are some of the other common licenses issued to businesses in Malaysia.

Step 8: Register for Taxes

All businesses in Malaysia are required to register and pay taxes. Taxes paid by businesses in Malaysia include corporate income tax, sales tax, and employer taxes. You will need to register with the Inland Revenue Board to comply with Malaysia’s tax requirements. The Inland Revenue Board will provide guidance on the specific taxes that your business is required to pay, as well as the forms and information that must be submitted.

Step 9: Registering with SOCSO and EPF

If you plan on hiring employees, you will need to register with the Social Security Organization (SOCSO). Employers in Malaysia are required to provide mandatory benefits such as health insurance and pension benefits. You will also need to register for the Employees Provident Fund (EPF), which is a mandatory savings plan for employees.

Step 10: Maintain Records

Businesses in Malaysia are required to maintain accurate and up-to-date records of their business transactions, including financial statements and tax returns. Failing to maintain accurate records can result in significant penalties and fines.

Final Thoughts

Incorporating a business in Malaysia is a straightforward process and can be completed in a relatively short amount of time. When taking an important legal undertaking like incorporation, we recommend consulting with a professional, such as an accountant or lawyer, to ensure that you are fully compliant with all regulations and requirements and to receive guidance on the specific requirements that apply to your business.

Nicky Minh

CTO and co-founder

How to Write a Business Memo For Startup Investors

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How to Write a Business Memo For Startup Investors

An investment memorandum, also known as a private placement memorandum (PPM), is a document that is used to provide information about a potential investment opportunity to potential investors. The investment memorandum is typically used by start-ups or early-stage companies that are seeking funding from private investors, such as venture capital firms or angel investors. It is an important tool for entrepreneurs, as it helps to communicate the value of the business and convince investors to provide funding. If you are an entrepreneur looking to create an investment memorandum, there are a few key considerations to keep in mind.

Define the purpose of the memorandum:

The first step in creating an investment memorandum is to define the purpose of the document. The purpose of the memorandum should be clearly stated in the introduction and should include information about the company, the product or service, and the funding that is being sought.

Provide an overview of the company:

The next section of the memorandum should provide an overview of the company, including its mission, vision, and values. You should also include information about the team, the business model, and the progress that the company has made to date. This section should give the reader a sense of the overall direction and goals of the company.

Describe the product or service:

The next section of the memorandum should describe the product or service that the company is offering. This should include a detailed description of the product or service, as well as information about the target market and the unique value proposition of the company. You should also include any relevant market research or data points that support the demand for the product or service.

Outline the funding request:

The next section of the memorandum should outline the funding request and the specific terms of the investment. This should include information about the amount of funding that is being sought, the valuation of the company, and the terms of the equity or debt that is being offered. You should also include any relevant financial projections or assumptions that support the funding request.

Describe the use of proceeds:

The next section of the memorandum should describe how the funds will be used. This should include a detailed breakdown of the planned expenses, as well as any milestones or benchmarks that will be achieved with the funding. This section should give the reader a sense of how the funds will be used to support the growth and development of the company.

Disclose any risks:

The next section of the memorandum should disclose any risks or uncertainties associated with the investment. This should include any legal, financial, or operational risks that the company is facing. It is important to be transparent and honest about the risks, as investors will want to understand the potential pitfalls of the investment.

Include relevant legal documents:

The final section of the memorandum should include any relevant legal documents, such as the articles of incorporation, bylaws, and any agreements or contracts that are relevant to the investment. It is important to include these documents to provide transparency and to ensure that the investment is legally sound.

Conclusion

An investment memorandum is a crucial tool for start-ups and early-stage companies that are seeking funding from private investors. By following the guidelines outlined above, you can create a compelling investment memorandum that effectively communicates the value of your business and inspires investors to take action. It is important to remember, however, that the investment memorandum is just one part of the funding process, and it is important to be prepared to answer questions and engage in a dialogue with potential investors. With a well-crafted investment memorandum and strong presentation skills, you can increase your chances of success and secure the funding that you need to grow and develop your business.

Nicky Minh

CTO and co-founder

How to Obtain Tax Relief in Malaysia

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How to Start an E-Commerce Business on Amazon in 5 Simple Steps

Malaysia is a rapidly growing economy that offers a favorable tax environment for businesses. With its stable political climate, well-developed infrastructure, and favorable policies for foreign investment, Malaysia has become a popular destination for multinational corporations and start-ups alike. While starting a business in Malaysia can be lucrative, it's also important for entrepreneurs to be mindful of their tax obligations and to take advantage of the tax relief opportunities available. In this article, we'll discuss the strategies businesses can employ to obtain tax relief in Malaysia.

  1. Utilize Tax Incentives for Strategic Sectors
  2. The Malaysian government offers a wide range of tax incentives to businesses operating in specific sectors. For example, businesses involved in manufacturing, biotechnology, and renewable energy may be eligible for tax exemptions, reductions, or allowances. To take advantage of these tax incentives, companies must meet certain criteria, such as investing a minimum amount in the country and committing to a certain number of years of operation. Before starting a business in Malaysia, it's essential to research the tax incentives available in your industry and ensure that you meet the eligibility criteria.
  3. Opt for the Labuan International Business and Financial Centre
  4. Labuan is a tax-free zone located in Malaysia that offers a variety of benefits to foreign businesses. Companies registered in Labuan are eligible for tax exemptions on their income, as well as a lower corporate tax rate. Additionally, businesses in Labuan can take advantage of a simplified tax regime, which includes a flat tax rate of 3% on net profits and no capital gains tax. To be eligible for these benefits, companies must be engaged in international business activities, such as trading or investment holding.
  5. Take Advantage of Double Taxation Agreements
  6. Malaysia has double taxation agreements (DTAs) with over 80 countries, which help to reduce the tax burden on businesses operating in both countries. The DTAs aim to prevent businesses from being taxed twice on the same income and provide for tax credits or reductions in the home country. To take advantage of DTAs, companies must first establish a presence in Malaysia and then register for tax in both countries. The DTAs also specify the types of income that are eligible for relief and the conditions under which relief can be claimed.
  7. Make Use of Tax Deductible Expenses
  8. Businesses in Malaysia can claim tax deductions on a wide range of expenses, including research and development, advertising and promotion, and employee training. To take advantage of these deductions, companies must keep accurate records of their expenses and ensure that they comply with the conditions set out by the Malaysian tax authorities. For example, expenses must be directly related to the company's business activities and must not be excessive.
  9. Participate in the Malaysia My Second Home Program
  10. The Malaysia My Second Home (MM2H) program allows foreign individuals to reside in Malaysia for an extended period. To participate in the program, individuals must meet certain financial criteria, such as having a fixed deposit in a Malaysian bank. Participating in the MM2H program can provide significant tax benefits, as individuals are eligible for tax exemptions on their foreign-sourced income. Additionally, MM2H participants can take advantage of Malaysia's favorable tax environment for retirees, which includes a lower tax rate on their income and exemptions on imported household goods.

In conclusion, Malaysia offers a favorable tax environment for businesses, with a wide range of tax incentives, lower tax rates, and double taxation agreements. To take advantage of these benefits, businesses must research the tax incentives available in their industry, establish a presence in the country, and keep accurate records of their expenses. Additionally, businesses can participate in tax-free zones, such as Labuan, or take advantage of tax deductible expenses. By employing these strategies,

Nicky Minh

CTO and co-founder

2023 Essential Startup Glossary

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2023 Essential Startup Glossary

Starting a business can be challenging and overwhelming, especially for those new to the world of entrepreneurship. One of the most common challenges that entrepreneurs face is navigating the complex and often a jargon-filled world of start-up terminology. In this article, we will provide a comprehensive glossary of common start-up terms that every entrepreneur should know.

Accelerator:

An accelerator is a program that provides start-ups with mentorship, resources, and networking opportunities to help them grow and scale their businesses. Accelerators are typically focused on a specific industry or sector, and they often offer funding in exchange for a small equity stake in the start-up.

Angel investor:

An angel investor is an individual who provides capital to start-ups in exchange for ownership equity. Angel investors are typically high-net-worth individuals who are looking to invest in early-stage companies and provide mentorship and guidance to the founders.

Bootstrapping:

Bootstrapping is the process of starting and growing a business with little or no outside funding. Bootstrapping can involve using personal savings, generating revenue from customers, or finding creative ways to finance the business.

Burn rate:

Burn rate is the rate at which a start-up is spending its available cash. Burn rate is an important metric for start-ups, as it can help them to manage their finances and make informed decisions about how to allocate their resources.

Capitalization table:

A capitalization table (or "cap table") is a spreadsheet that outlines the ownership structure of a company, including the types and amounts of equity that have been issued to founders, investors, and employees.

Convertible Note:

A convertible note is a type of debt instrument that can be converted into equity at a later date, typically when the company raises a round of funding. Convertible notes are often used by start-ups as a way to bridge the gap between seed funding and a Series A round.

Due diligence:

Due diligence is the process of thoroughly evaluating a potential investment or business opportunity. This can include reviewing financial statements, assessing the market potential of the business, and verifying the credibility of the founders and management team.

Equity:

Equity is ownership in a company. When an investor provides capital to a start-up in exchange for equity, they become a shareholder in the company.

Exit:

An exit is an event in which an investor or founder sells their stake in a company, typically through an acquisition or initial public offering (IPO).

Incubator:

An incubator is a program that provides start-ups with resources, mentorship, and workspace to help them get off the ground. Incubators are typically focused on a specific industry or sector, and they may offer funding in exchange for a small equity stake in the start-up.

Minimum viable product (MVP):

An MVP is a version of a product that has enough features to be viable for testing and validation with a small group of customers. MVPs are often used by start-ups to validate their product-market fit and gather feedback before launching a full product.

Pitch:

A pitch is a presentation that entrepreneurs use to pitch their business idea to investors or other potential partners. A pitch typically includes an overview of the business, a description of the product or service, and a plan for growth and profitability.

Pre-money valuation:

Pre-money valuation is the valuation of a start-up prior to raising a round of funding. Pre-money valuation is an important consideration for both entrepreneurs and investors, as it determines the amount of equity that is issued in exchange for capital.

Seed funding:

Seed funding is the first round of funding that a start-up receives. Seed funding is typically used to cover the costs of developing a prototype, conducting market research, and building a team. Seed funding can come from a variety of sources, including angel investors, venture capital firms, and crowdfunding campaigns.

Series A round:

A Series A round is the first round of institutional funding that a start-up receives. Series A rounds are typically larger than seed rounds and involve more formal terms and conditions, such as preferred stock and board seats.

Term sheet:

A term sheet is a document that outlines the terms and conditions of a potential investment. Term sheets typically include information about the amount of capital being invested, the valuation of the company, the rights and preferences of the investors, and the terms of the exit.

Venture capital (VC):

Venture capital is a type of funding that is provided to start-ups with the expectation of high returns on investment. Venture capital firms typically invest in companies that have the potential for rapid growth and a strong competitive advantage.

Conclusion:

Start-up terminology can be confusing and overwhelming, especially for those who are new to the world of entrepreneurship. By familiarizing yourself with the common terms outlined in this glossary, you can better understand the start-up ecosystem and make informed decisions about your own business.

Nicky Minh

CTO and co-founder

Female Founders: Overcome the Gender Gap & Obtain Funding

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Female Founders: Overcome the Gender Gap & Obtain Funding

The topic of funding for female founders has gained significant traction in recent years, as the issue of gender inequality in the workplace has come to the forefront of public consciousness. While women have made progress in terms of starting businesses and securing funding, there is still a long way to go. In this article, we will discuss the challenges female founders face in terms of accessing funding, and what can be done to address this issue.

Challenges faced by female founders

Securing funding can be a daunting task for any entrepreneur. However, female founders face unique challenges during this process separate from their male counterparts. Some examples of funding challenges unique to female entrepreneurs include:

  • Unconscious bias on the part of investors
  • Underrepresentation in the investment community
  • Different expectations regarding qualifications
  • Difficulty finding mentors or advisors
  • Access to fewer resources

Unconscious biases and underrepresentation both lead to female founders being overlooked by investors. As a result, women often receive significantly less funding than men, even when they have similar qualifications and business ideas. The inability to receive adequate funding creates a vicious cycle as women who do not receive funding struggle to gain traction and build successful businesses, making it even harder for them to attract investment in the future.

The qualifications women need to meet when seeking funding also pose a unique barrier. Investors often place higher expectations on female entrepreneurs’ track records, i.e., the ability and extent to which they can demonstrate success or their connections in their specific industry. Meeting these expectations can be particularly challenging for women starting their first business. Women often will have not had the same opportunities as their male counterparts to build up their qualifications and experience.

These challenges can make it harder for women to succeed with startups and can contribute to the overall gender gap in terms of funding and success.

What can be done?

  • Increase awareness and understanding regarding the challenges women face
  • Increase representation of women in the investment community
  • Promote initiatives and programs that help female founders secure funding
  • Encourage individual investors to target women-led businesses when investing

 

The first step in addressing the challenges female founders face, is to increase awareness about these challenges. This can be done through education and training programs, media campaigns, and other channels. In order for effective action to be taken, people must first be aware of and understand the problem.

Overcoming the inequities faced by female founders requires women to be better represented in the field. The best way to do this is by directly increasing the number of women in the investment community. This can be done through initiatives that encourage more women to pursue careers in venture capital or other areas within the industry. Making women a part of investment committees and other decision-making bodies is another way to promote representation of women.

The challenges women face specific to financing and entrepreneurship can also be approached directly. There are numerous initiatives and programs specifically designed to help female founders secure funding, for example, accelerators and incubators that focus on supporting women-led businesses.

Individual investors can also help to address the issue by actively seeking out and investing in women-led businesses, either individually or as participants in funding groups. Investors can also act as advocates. Speaking out about the importance of supporting female founders, encouraging others to do the same, and working to promote diversity and inclusion within investment firms and other organizations are all actions a single person can undertake. Taking a proactive stance on these issues helps create a more encouraging environment for female founders.

Final Thoughts

In addition to the efforts describe above, it's important that the larger landscape of investment and entrepreneurship becomes more accessible for female founders. Initiatives such as mentorship programs, networking events, and other resources can help women to connect with each other and with potential investors and advisors. Providing women with the support and resources they need helps level the playing field and increases the chances of success for female-led startups.

The ability for female founders to secure funding is an important issue, and there is still a long way to go in terms of achieving gender equality for female entrepreneurs. However, by taking steps to address the challenges that women face and working towards creating a more inclusive environment, we ensure that we’re moving in the right direction.

If you're a female founder looking for financing, consider applying on the Jenfi homepage. At Jenfi, our financing offer depends on your revenue and is non-dilutive, meaning you keep all your business equity.

Nicky Minh

CTO and co-founder

How to Get Started Selling on Lazada Malaysia

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How to Get Started Selling on Lazada Malaysia

Lazada Malaysia is one of the largest e-commerce platforms in the country and offers an array of products and services to both buyers and sellers. As a seller, you can enjoy access to an extensive customer base, convenient payment methods, and numerous promotional opportunities. Getting started as a seller on Lazada Malaysia and make the most of this platform can be done in a few easy steps.

Step 1 – Create a Seller Account

Provide some basic information about yourself and your business. This will include banking information. You will also need to provide a few details about your products like price, product category, and description. Including high quality photos of your products along with product descriptions is important for attracting new customers, so don’t neglect this step while building your online storefront. Following setup, you should be able to verify your account and start selling.

Step 2 – Marketing on Lazada

 To really succeed on Lazada, develop a comprehensive marketing strategy:

  • optimize your product listings
  • set up promotional campaigns
  • engage with customers

Engaging with customers is one of the best ways to get feedback that can help improve your performance and to create the kind of trust that encourages customer loyalty. Your social media presence is an excellent way to engage with your customers. You can also set up an email list of your customers to keep them informed about new products and promotions. Loyalty programs are another great tool to foster a good relationship with your customers. Not only do they keep customers engaged, but they also improve customer retention.

The goal of your marketing campaigns is to highlight how your brand stands apart from the competition.  Offering special discounts for new customers or promoting exclusive products are a couple of methods you can use in your campaigns to draw attention to your products and promote your brand.

Step 3 – Scaling Your Brand

 Scaling your brand can be done through different methods:

  • expanding your product offerings
  • offering faster delivery times
  • expanding your customer base by selling on other e-commerce platforms
  • investing in technologies that let you streamline online store management
  • cross-marketing campaigns that allow you to reach larger audiences and boost sales

Step 4 – Focus on Customer Service

 Customers are key to any business and their experiences will be what keeps them coming back and what drives new sales your way. Focus on providing excellent service and responding promptly to customer inquiries. Consider offering incentives, such as discounts and free shipping, to encourage customer loyalty. Provide clear return policies so that customers feel secure in their purchases.

Step 5 – Stay Abreast of Industry Trends

 Keeping up with industry trends and developments will help you to remain competitive in your market. Monitor your competitors to see what strategies they are using and what innovations they are introducing. Always be on the lookout for new promotional opportunities and marketing campaigns that can help you reach new customers. Consider using data analysis and predictive analytics to gain insights into customer preferences and behaviors.

Final Thoughts

Following the strategies above will get you started selling on Lazada Malaysia where you can scale your e-commerce business. Create a comprehensive marketing strategy that differentiates your product from your competitors. With the right strategy and a commitment to customer satisfaction, you can succeed in selling on Lazada Malaysia and beyond as you grow your business.

Nicky Minh

CTO and co-founder

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